Consumer Electronics
PriceShop
Content Marketing
Six months and 246 articles of search-driven buying-guide copy for an electronics price comparison platform.
View Case Study
Copywriting Agency Dubai.
Walk Production is a creative agency serving Dubai and the wider UAE. We write for growing SMEs, corporates, listed companies, multinationals, and government entities. The work covers corporate report writing, business copywriting, blog and web content, and SEO articles.
An in-house team handles research, writing, editing, and revisions as one service. Where a Dubai entity must sound like its parent group and still speak to a regional buyer, that goes in the brief. Translation coordination is available where included in scope, with additional languages arranged within the same engagement.
One team handles report writing, business writing, creative writing, blog writing, and SEO writing. A typical project takes 5 to 10 working days. Full-time in-house writers do the work, not freelancers. Where scope covers it, we arrange translation coordination into additional languages within the same engagement.
Walk Production
at a glance.
A copywriting project typically takes 5 to 10 working days depending on scope. Our working week runs Monday to Friday, 9:30am to 6:30pm GST. Work is produced by full-time writers, not freelancers: research, drafting, revision, and delivery in one place.
2018
Established track record
40
In-house specialists
5
Copywriting service categories
8K+
Pieces of content written
Copywriting
services.
Five categories of copywriting for companies in Dubai and across the UAE. Each is written in-house by people who already know the sector vocabulary.
01 Report Writing
Annual reports, sustainability reports, impact reports, and technical documentation. Results and milestones are written up as a narrative aimed at the general shareholder, not the specialist. Financial, regulatory, and compliance content is reviewed by the client's reporting advisers.
Deliverables
- Chairman’s and CEO messages
- Business segment narratives
- Corporate highlights and milestones
- Corporate governance narrative
- Impact narratives and case studies
- Executive summaries
02 Business Writing
Company profiles, pitch decks, catalogs, proposals, and tender documents. The same corporate story is cut to length for each format, so a one-page summary and a full profile stay consistent.
Deliverables
- Corporate overview narrative
- Services and capabilities
- Track record and achievements
- Leadership profiles
- Slide copy and headlines
- Product and service descriptions
03 Creative Writing
Campaign concepts, taglines, brand messaging, and promotional copy. Where bilingual scope is agreed, an Arabic line is developed alongside the English at concept stage, so both carry the same idea.
Deliverables
- Campaign theme and concept
- Key messages and talking points
- Headline and tagline options
- Brand positioning statement
- Tone of voice guidelines
- Print and digital ad copy
04 Blog Writing
Blog production end to end: topic research, SEO-led writing, editing, and publishing. Available as a one-off batch or as monthly management.
Deliverables
- Topic planning and calendar
- SEO-optimized articles
- Editing and proofreading
- Featured image sourcing
- Internal linking
- CMS upload
05 SEO Writing
Search-optimized content for websites, landing pages, and articles. Each page is written to one search intent, so it answers a question instead of covering a topic. Rankings and traffic depend on competitive and algorithmic factors; results are not guaranteed.
Deliverables
- Keyword research
- Search intent mapping
- SEO page content
- Meta titles and descriptions
- Heading structure
- Internal linking
Our copywriting
work.
Technology
Foodpanda
Content Marketing
High-volume blog and SEO copywriting for an on-demand food-delivery platform.
View Case Study
Banking
Baiduri Bank
Annual Report
Bank annual-report copy spanning digital innovation, sustainability and employee development.
View Case Study
Logistics
Swift Haulage
Annual Report
Annual-report writing drawing financial results and sustainability into one narrative.
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Digital Economy
MDEC
Digital Guidebook
Quick-reference guidebook copy on F&B and retail digital transformation.
View Case Study
Education
UTP
Annual Review
University annual-review copy capturing research, student achievement and milestones.
View Case Study
Medical Devices
Edwards Lifesciences
Brochure
Consistent, credible brochure copy across a medical-device suite for clinicians.
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Agriculture
MPOB
Coffee Table Book
Publication copy carrying a red palm oil narrative across four languages.
View Case Study
Telecommunications
Stealth Solutions
New Website
Website copy setting out a telecommunications company's new direction with credibility.
View Case Study
Property
MGB Berhad
Listed Company Website
Investor-facing website copy for a listed property group.
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Aviation
Raya Airways
Social Media Management
Captions and social copy supporting a regional cargo carrier.
View Case Study
Packaging
Tung Lim Press
Website
SEO website copy positioning a packaging printer for trade buyers.
View Case Study Copywriting
process.
Six steps from brief to delivery, with your sign-off gate at the draft stage and again at final.
01
Brief & Discovery
We take your objectives, audience, brand voice, and key messages, and read whatever you have already published. English variant, date format, and number style are agreed here.
- Kickoff
- Brief
- Materials
02
Research & Planning
Copywriters read into your sector, your subject matter, and what your competitors are saying. An outline goes to you for review before any drafting starts.
- Research
- Outline
- Approval
03
Writing & Drafting
The first draft follows your brief, your brand guidelines, and the outline you approved. It is edited internally before it reaches you.
- First draft
- Internal review
- Handover
04
Review & Revision
You mark up the draft and send it back. Revision rounds run until the copy is signed off, with the number of rounds set in the proposal.
- Client review
- Revision cycles
- Sign-off
05
Editing & Proofreading
Approved copy goes through a separate editing pass for grammar, style, and consistent terminology. A second reader proofreads before handover.
- Editing
- Proofreading
- Quality control
06
Final Delivery
Approved copy is delivered in the format your designer or your CMS needs. Source files come with it, so your team can update the text later.
- Final files
- Format delivery
- Source handover
Why brands
choose us.
B2B and Corporate Focus
Our work sits in B2B, corporate, and specialist markets. Technical industries, regulated sectors, and professional audiences are the ground our writers already work on.
In-House Team
The writing is done by full-time staff, not freelancers. Draft material stays inside the agency, which matters when a report is under embargo until results day.
Briefed with the Designer
Copywriters sit on the same kick-off call as the designer, so word counts and headline lengths are planned against the layout from the start. Where an Arabic version is in scope, the line lengths it needs are planned into the grid.
Connected to Your Brand
Our copywriters work alongside the brand strategists who built your identity and the designers who lay out your reports. Tone of voice, terminology, and house style carry over from one project to the next.
Copywriting
questions.
Walk Production writes across B2B, corporate, and specialist markets, including financial services, real estate, logistics, technology, energy, professional services, and government. Sector vocabulary is agreed with your team before drafting.
Costs scale with content type, length, and complexity. A detailed quotation follows the scoping conversation, itemized by piece so you can see what each one carries. Request a quote and we will scope it with you.
Standard turnaround is typically 5 to 10 working days depending on scope. Blog posts tend to sit at the shorter end of that range. Larger projects such as annual reports run to an agreed schedule, with draft and review dates fixed at the start.
Yes. Revision rounds are included on copywriting projects so the draft can be reworked against your feedback. The number of rounds depends on scope and is written into the proposal upfront.
Yes. Walk Production works from your brand guidelines and your existing published material, so new copy continues the voice you already have. Where a regional entity has to sit inside a group voice, we work from the group guidelines too. If you are a newer brand without that foundation, we can develop the tone and messaging guidelines first.
Walk Production's copywriters are full-time and work alongside our designers and SEO team. We write across corporate, finance, energy, real estate, and professional services for Dubai and the UAE. Every project goes through a briefing, draft, and revision cycle so the final work matches your brief and brand voice.
A copywriting agency turns raw business information into clear, persuasive copy. That covers long-form work (company profiles, annual reports, white papers), digital formats (websites, landing pages, SEO articles), and short-form pieces (ads, brochures, social posts). At Walk Production, we manage briefing, drafting, revisions, and stakeholder sign-off, so your team reviews the work instead of producing it.
Start a
project.
The more context you share, the sharper our first response. A rough scope and timeline are enough to begin.
01
You submit
We confirm receipt and route to a project manager.
02
Discovery call
A 30-minute call to understand objectives and scope.
03
Proposal
Itemized proposal within 1 week.
04
Kickoff
Brief finalized, project starts.