AIA Shared Services
Brand guidelines governing one consistent identity across a multi-country insurance operation.
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Walk Production designs corporate identity systems for growing SMEs, multinational corporations, DFM- and ADX-listed companies, and government agencies across Dubai and the UAE. Each CI system can cover up to 30 materials including stationery, marketing collateral, digital assets, and signage.
The same in-house branding team that handles our logo and branding projects leads every CI project, keeping brand identity consistent across all materials. Standard timeline: 6 to 8 weeks, depending on scope.
Package tiers cover 5, 15, or 30 materials across stationery, marketing collateral, digital assets, and signage. An approved logo has to be in place before the rollout starts, and the build takes 6 to 8 weeks as standard. Your CI system stays on file, so materials can be added as the business grows.
One in-house team owns your full CI system, from logo through final material.
A complete brand identity system spans four categories. You select the items most relevant to your business from a full list.
Business card, letterhead, envelope, compliment slip, email signature, document templates, corporate folder, staff ID card, lanyard, branded notebook, name card holder, desktop wallpaper.
Company profile, brochure template, flyer or leaflet template, poster template, banner or bunting template, billboard or OOH template, press advertisement template, product catalog template, sales kit.
Website banner templates, social media post templates, social media profile and cover images, EDM or newsletter template, digital advertisement templates, PowerPoint template, video intro and outro, virtual meeting background.
Office signage, building signage guidelines, vehicle livery, exhibition booth design, event backdrop, uniform design guidelines, merchandise and corporate gift design.
Business card, letterhead, envelope, compliment slip, email signature, document templates, corporate folder, staff ID card, lanyard, branded notebook, name card holder, desktop wallpaper.
Company profile, brochure template, flyer or leaflet template, poster template, banner or bunting template, billboard or OOH template, press advertisement template, product catalog template, sales kit.
Website banner templates, social media post templates, social media profile and cover images, EDM or newsletter template, digital advertisement templates, PowerPoint template, video intro and outro, virtual meeting background.
Office signage, building signage guidelines, vehicle livery, exhibition booth design, event backdrop, uniform design guidelines, merchandise and corporate gift design.
A structured process ensures every material is designed as part of a cohesive system, not as individual pieces. Total timeline: 6 to 8 weeks depending on the number of materials and print-ready file handoff.
We review your current materials, identify gaps, and discuss priority applications. You select items for your CI package based on business needs.
We develop two visual directions for your CI system, including secondary graphics, patterns, and color applications. These extend your logo into a complete brand identity language.
Following concept approval, we design all selected materials with consistent visual language. Each item is designed as part of the complete system.
Review rounds with your team. Refinement based on feedback across all materials, ensuring brand identity stays consistent throughout the system.
Final artwork with source files and print specifications. Print-ready file handoff to your appointed printing vendor, where print is included in scope.
Brand guidelines governing one consistent identity across a multi-country insurance operation.
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Refined visual identity for an automotive detailing brand expanding its corporate client base.
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Corporate identity for a listed marine group rebranded from Icon Offshore to Lianson Fleet Group.
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A complete brand identity for an offshore energy contractor, extended into its website.
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One unified identity drawing a renewable group's solar, wind and storage arms together.
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Consolidated brand identity pulling a financial group's subsidiaries into one visual system.
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Corporate identity created for a hospitality and property group after its rebrand from Impiana Hotels.
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Identity-led calendar, notebook and packaging system built around internal values messaging.
View Case StudyCorporate identity packages are structured to match your scope. Select the materials most relevant to your business.
| What is included | Basic CI | Standard CI | Full CI | CI + Print Files |
|---|---|---|---|---|
| Business card | Included | Included | Included | Not included |
| Letterhead | Included | Included | Included | Not included |
| Envelope (DL) | Included | Not included | Not included | Not included |
| Email signature | Included | Included | Included | Not included |
| PowerPoint template | Included | Included | Included | Not included |
| Envelope (DL, C4) | Not included | Included | Included | Not included |
| Compliment slip | Not included | Included | Included | Not included |
| Corporate folder | Not included | Included | Included | Not included |
| Document templates (proposal, quotation, invoice) | Not included | Included | Included | Not included |
| Social media templates | Not included | Included | Included | Not included |
| Staff ID card | Not included | Included | Included | Not included |
| Marketing collateral (brochure, flyer, poster, banner) | Not included | Not included | Included | Not included |
| Digital advertisement templates | Not included | Not included | Included | Not included |
| EDM or newsletter template | Not included | Not included | Included | Not included |
| Event materials (backdrop, lanyard, invitation) | Not included | Not included | Included | Not included |
| Signage guidelines | Not included | Not included | Included | Not included |
| Vehicle livery design | Not included | Not included | Included | Not included |
| Uniform design guidelines | Not included | Not included | Included | Not included |
| Corporate identity design (any package above) | Not included | Not included | Not included | Included |
| Print-ready PDF artwork for your vendor | Not included | Not included | Not included | Included |
| Paper and finish specification sheet | Not included | Not included | Not included | Included |
| Color proofing files | Not included | Not included | Not included | Included |
| Vendor liaison on file and spec questions | Not included | Not included | Not included | Included |
| Best for | Businesses establishing visual presence | Print and digital channels | Corporates with extensive touchpoints | Teams that want design and print-ready files together |
Up to 30 materials in a single project covering stationery, marketing, digital, and event applications. Every touchpoint is accounted for within one scope.
All materials designed as a cohesive system, not individual pieces. Secondary graphics, patterns, and color applications keep brand identity consistent across every touchpoint.
Final delivery includes Adobe Illustrator source files and print specifications. Your team or vendors can prepare materials without additional setup.
We provide print-ready files for stationery and collateral and support your appointed printing vendor on paper selection, color proofing, and file specifications, where print is included in scope.
The more context you share, the sharper our first response. A rough scope and timeline are enough to begin.