Foodpanda Content Marketing
High-volume SEO blog program for an on-demand food delivery platform, with 7,100+ new keywords and 1,000%+ traffic growth over 9 months.
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Walk Production is a creative agency serving Dubai and the wider UAE. We provide content marketing for corporate and B2B companies, covering content strategy, content creation (blogs, case studies, whitepapers, reports, infographics, video), distribution, and performance reporting, with SEO and GEO optimization built in.
Copywriters, designers, and video producers work together on every retainer, so strategy, articles, visuals, and distribution all come from one team with one voice.
In-house copywriters, designers, and video producers create all content, with monthly performance reporting.
Six core content formats produced under one in-house team. Run them as a connected retainer, or commission individual formats as you need them.
SEO-supported blog articles structured for traditional search and for citation in AI-powered search like ChatGPT, Gemini, and Perplexity. Every article is researched, written, and edited to support organic visibility and grow domain authority over time. Results are not guaranteed; this is not a guarantee of rankings or traffic.
Long-form content that captures research, frameworks, and industry insight. eBooks and whitepapers help position your team as an authority, and can double as gated assets for lead generation.
Targeted email content that keeps prospects and customers informed. Monthly newsletters, product updates, and nurture sequences are written and designed to land cleanly in inboxes.
Complex data turned into clear, on-brand visuals. Infographics make research findings, statistics, and processes easier to share, embed, and remember across channels.
Short-form social videos, explainers, and corporate features that bring written content to life. Walk Production handles editing, motion graphics, subtitles, and post-production in-house using approved source material.
Social posts, presentation decks, and digital collateral that extend each content campaign across channels. One core piece is repurposed into multiple formats, so production stays efficient.
High-volume SEO blog program for an on-demand food delivery platform, with 7,100+ new keywords and 1,000%+ traffic growth over 9 months.
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246 articles expanding organic visibility across consumer electronics search and buying-guide topics over 6 months.
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HR software platform with custom illustrations and a search-visibility program for competitive keywords.
View Case StudyTwo core retainer tiers. Both include strategy, creation, and performance reporting.
A six-step process: strategy, planning, production, optimization, distribution, and reporting. Each cycle informs the next.
Audience personas, content pillars, and editorial direction. We map content to buyer journey stages so every piece earns attention rather than fills a calendar slot.
Keyword research, gap analysis, and topic prioritization. We balance search volume, intent, and competitive difficulty before writing begins.
In-house copywriters draft each piece while designers and video editors handle visuals. Strategy, words, and visuals develop in parallel.
Editors check facts, tone, and structure. The SEO team optimizes headers, meta, internal links, and citation-ready snippets for AI platforms.
WordPress publishing, social repurposing, EDM scheduling, and partner outreach. One core piece becomes multiple promotion assets.
Monthly performance review covering rankings, traffic, engagement, and AI citations. Findings feed the next quarter plan.
Before creating content, we develop strategy that aligns with your business objectives and ensures every piece serves a purpose.
Research your target audiences to understand their information needs, pain points, and content preferences. Detailed personas guide content topics and formats.
Identify 3 to 5 core topic areas where your company has expertise and audience interest. Content pillars provide structure for ongoing content planning.
Analyze competitor content and keyword opportunities to identify gaps your content can fill. Helps ensure content targets opportunities rather than saturated topics.
Quarterly content calendars mapping topics, formats, and publication dates. Calendars align with business milestones, industry events, and SEO opportunities.
Each piece in the calendar is tagged to where it serves: search-led awareness posts, comparison and case-study content for shortlisted buyers, and pricing or proof content for sales hand-off. Reporting shows which stage is producing.
Research your target audiences to understand their information needs, pain points, and content preferences. Detailed personas guide content topics and formats.
Identify 3 to 5 core topic areas where your company has expertise and audience interest. Content pillars provide structure for ongoing content planning.
Analyze competitor content and keyword opportunities to identify gaps your content can fill. Helps ensure content targets opportunities rather than saturated topics.
Quarterly content calendars mapping topics, formats, and publication dates. Calendars align with business milestones, industry events, and SEO opportunities.
Each piece in the calendar is tagged to where it serves: search-led awareness posts, comparison and case-study content for shortlisted buyers, and pricing or proof content for sales hand-off. Reporting shows which stage is producing.
Strategy, copywriting, design, and video are produced by the same in-house team. Briefs, drafts, and visuals stay aligned without external coordination or vendor handoffs.
Every article is prepared for traditional search and AI-powered platforms like ChatGPT, Gemini, and Perplexity. Content is structured for discovery in Google and answer-engine environments. Results are not guaranteed; this is not a guarantee of rankings or traffic.
We write for technical industries, regulated sectors, and corporate audiences. Our editors handle finance, energy, real estate, government, and professional services briefs.
Each retainer includes a performance dashboard, top-content review, and next-month plan. You see what is working before the next sprint begins.
The more context you share, the sharper our first response. A rough scope and timeline are enough to begin.